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Channel: business communication – Spencer Grace
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Measuring = Paying Attention

Last week Jeff Herrington told me about a clever set of metrics he created to help businesspeople master the lessons he teaches in his writing workshops. His approach is so smart, I’ve been thinking...

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What qualifies as a “story”?

We tried not to talk about work. It was Saturday, for crying out loud! But over coffee this weekend, my new friend Jane and I couldn’t help ourselves. We both love what we do. And we’re still getting...

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A Twist on Lang Syne

As I write this, I’m on holiday break from “real” business communication. But I never take a break from sharing a monthly blog post. To have a little fun while honoring my self-imposed publishing...

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3 MORE apps that fuel my creative business

My friend Bill was lamenting a standstill in his creative process. He’d been working on a podcast for 5 years, had 2 episodes recorded, but stalled out on editing those conversations so he could...

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How about a game of 20 Questions?

When I was a restless kid enduring long drives in the back seat of my dad’s VW Beetle, Mom would occupy my brain with games. We did a lot of “I’m going on a trip and taking something that starts with...

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Thought leaders need thought partners

So, you want to be a thought leader … Or maybe you feel pressure to become one … Or perhaps you’ve already reached this place of influence … Whatever your status on this continuum, as thought leader...

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Advice for anxious presenters: don’t present

Over the past few weeks, my coaching calendar has been full of anxious presenters. Every single one of them is an intelligent, successful business person who’s earned the right to speak about their...

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Match your message to the market, the moment, and the mood

“There’s a saying in fly fishing,” my husband said. “You ‘match the hatch.’ You choose a bait that mimics whatever’s recently hatched, because that will be appealing to the fish.” Mind you, I don’t...

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Non-compete: creative collaboration in a business community

When consulting with mammoth corporations, I encounter a lot of protectionism. Big brands are fierce guardians of their assets, investments, and position in the marketplace. They are obsessed with...

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How 3 minutes of writing can change your workday

Would you like to be known as a person who solves problems, inspires progress, and gets sh*t done at work? Then make sure you reserve start-up time for clear, creative communication. All it takes is 3...

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